Mastering the Art of Clip-Worthy Conversations

Did you know that over the course of their lifetime, 1 in 10 Icelanders will publish a book?

In today’s newsletter:

• Clips: How to talk on podcasts to increase the number of quality social clips you get.

• Icons: Over 10 million icons for any project.

• White Noise: Spotify is limiting ad payouts for certain podcasts, Call of Duty is using AI to assess voice chat, and more.

DYLAN’S DOWNLOAD

Does the way you speak on your podcast, lend itself to great clips?

After repurposing hundreds of videos into thousands of clips, I’ve discovered a key distinction: there's a significant difference between extracting 7 great clips from an hour-long podcast versus only getting 1 or 2.

Much depends on the question-and-answer format within the episode.

Take this scenario for example: the host poses a question, but the guest begins by referencing a topic discussed earlier before eventually answering the posed question.

This structure can make it challenging to distill the conversation into an engaging 30-second clip.

On the other hand, if the host asks a question and the guest starts by succinctly restating that question, then directly answers it within 60-90 seconds, the conversation becomes much easier to segment into clips suitable for social media.

About a year ago, I experimented with a new format on my podcast, Digital Podcaster.

The concept was straightforward: each interview lasted roughly 20 minutes, during which I posed only 3 main questions. The guest then had 5 minutes to respond to each query.

This approach simplified the editing process. It also helped clarify the identification of clip-worthy moments.

Also, as the host I remained engaged, as the conversations rarely veered off-topic.

I'm not advocating that everyone adopt this exact format.

But I think there’s merit in considering how one answers questions during a podcast episode.

Structuring responses in a certain manner can greatly simplify repurposing efforts later on.

Mastering this technique doesn't happen overnight. It's a skill honed over time.

But with awareness and practice, you can start producing high-quality clips with ease.

CREATOR ANTICS