💸 Here's 5 Simple Ways to Monetize Your Podcast

Author

Dylan Schmidt
May 30, 2023

By 2025, Japan's planning to beam down solar power straight from space. They would use a series of small satellites in orbit. No more worries about overcast days or time of day messing with power generation, because these solar panels can just keep on collecting energy. Amidst these technological leaps, my water company insists on accepting payments solely through snail mail.

In today’s email:

  • Monetization: Five ways to monetize your podcast with digital products.

  • Names: Use AI to come up with the perfect name for your next podcast or business.

  • Zoomies: Google is integrating AI more in search, Apple will owe butterfly keyboard owners, a lawyer got caught using ChatGPT, and more.

Five Ways to Monetize Your Podcast

This week’s episode of Digital Podcaster is talking about monetizing through digital products.

You don’t need to pick all 5 of these, simply pick one that resonates…and go from there:

1. Offer Exclusive Bonus Content: Podcasters can offer additional content beyond their regular podcast content through platforms like Patreon.

This could include early access to episodes, extended interviews, behind-the-scenes footage, bonus episodes, or deeper dives into specific topics that your audience would love.

Offering a low-cost, subscription-based access to your exclusive content can prove quite powerful.

2. Online Courses or Workshops: This strategy entails leveraging your expertise or your guests' expertise.

You can invite them to do special paid workshops or create online courses that are aligned with your podcast niche. Platforms like Kajabi are great for hosting such courses.

3. E-books or Guides: By compiling your podcast content or your research, you can create an e-book or a downloadable guide.

Services like Gumroad are excellent for selling such content.

4. Merchandise: There's nothing like physical merch to create an identity for your digital podcast in the real world

T-shirts, mugs, stickers - these are all great ways to let your fans show their appreciation for your show.

5. Sponsorship Packages: You can reach out to companies that are in line with your podcast demographic and propose sponsorship packages.

These packages can include promotions across episodes and social media posts.

Remember, targeted sponsorships will be more lucrative for everyone involved - you, the sponsor, and your audience.

TRENDING

Meta is working on a competitor to Twitter. DM engagement has become a key focus for Instagram. They’ve already started to lean into this trend with Broadcast Channels, and Notes. This new app from Meta, tentatively titled ‘Barcelona’, is being built on a decentralized back-end…which would make your profile compatible with other decentralized systems. This new app from Meta is set to be launched some time in June.

FREE RESOURCE

NameFinder

If you ever need help finding a unique business or podcast name, this tool might come in handy. It’s called Namefinder.ai. You share a little bit about what you’re working on, it generates name ideas, and you can go from there.

AROUND THE WEB

🪦 Google is expanding their test pool for its new generative AI elements in search.

⌨️ Apple’s $50 million butterfly keyboard settlement is finally approved.

⚖️ ChatGPT was used by a lawyer who is now facing sanctions after he used the A.I. to write a brief.

🐽 Piggo gathers speed to make it up the stairs.

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