3 Ways I Optimize My Content for Human Consumption

And with this strategy I've been able to attract exactly the right type of people that I have intended to attract. All through organic content.

November 28, 2023

Have you heard of the Tetris effect? It’s when people devote so much time and attention to an activity that it begins to pattern their thoughts, mental images, and dreams.

In today’s newsletter:

  • Approach: How I think about creating content in the AI era.

  • Creator: Utilize my Starter Kit for ideas, suggestions, and lots more.

  • Moving: New tech animates images, ByteDance announces layoffs, and more.

👨🏻‍💻 DYLAN’S DOWNLOAD

Here's 3 approaches to creating content you can use, that have helped me grow my platform from zero to thousands.

And with this strategy I've been able to attract exactly the right type of people that I have intended to attract. All through organic content.

1. Everything is an experiment

I don’t look at things as pass or fail. I look at things as experiments. And I’m regularly running experiments.

Because what worked today might not work tomorrow and I don't want to get too attached to certain ways of doing something. I want room to be agile. Freedom to grow.

Seeing things as experiments lets me off the hook. It doesn’t feel like ‘pass’ or ‘fail’.

2. One-to-one, always

Yes, I am writing this email to you and thousands of people are reading it. But it's really just to you. Everything I do is for you…even if there are multiple people reading it.

For example, you'll never catch me in emails saying "Hey everyone!" Because I'm literally writing this to you, not everyone. If that makes sense?

And I do the same thing on social media. While it can feel like I’m making it for the world, I'm really making it for one person.

Also, it’s the same when I'm talking to one person in my DM’s or comments.

It’s a game of presence (like all of life, amiright?).

3. I’m listening

I believe the most underrated skill for creators isn't in the talking, it's in the listening.

When I'm talking, I'm sharing with you all of the things that I heard while I was listening.

Where I’m listening: podcasts, YouTube videos, Instagram, TikTok, Threads, etc.

I’m trying to figure out where the problems are, the obstacles are, and areas where I can offer my unique viewpoint.

If I'm only talking, I can’t listen. And if I only listen and I don't talk, I'm of no help.

I hope these three things were of help to you in some way or another.

And I hope you have a great week!

📈 TRENDING TOPICS

🆕 “Stable Video Diffusion” AI model can animate any still image.

⚖️ Dbrand is suing Casetify for ripping off its Teardown designs.

⛔️ After two ambitious years, TikTok parent ByteDance starts mass layoffs in gaming.

🦔 This hedgehog has 2 personalities.

🛠️ CREATOR RESOURCE

The Creator Starter Kit

Have you checked out my Creator Starter Kit yet? I've dedicated over 6 hours to crafting this comprehensive guide. It includes everything you need to jumpstart your content creation, from generating a never-ending stream of content ideas to equipment suggestions and much more. (Fyi: If you’re a member of The Creator Club, you have access to a version you can duplicate and tweak.)

🧠 MINDFUL MARKER

The path less followed often leads to unforgettable destinations.

When the time is right, here's how I can help you:

  1. Join The Creator Club – Grow With Weekly Live Tips, Chat with Other Digital Creators, and Use Easy-to-Follow Templates to Boost Your Digital Creation Skills.

  2. Content Clips – Done-For-You Content Creation to Grow Your Platform and Audience.